Brunswick enhances its global Consumer Industries capabilities.
Brunswick Group, the world’s leading critical issues advisory firm, today announced that Cheryl Heinonen has joined as a Partner in the San Francisco office.
Cheryl is a highly experienced corporate affairs professional with deep expertise across financial communications, government affairs, issues management, media relations and community engagement. She joins Brunswick having served as Senior Vice President of Corporate Communications at Macy’s, Inc., where she was responsible for the company’s overall communications strategy, corporate responsibility, social impact work and diversity-related initiatives. Cheryl was previously Senior Vice President, Corporate Relations and Chief Communications Officer at Avon Products, Inc. and Senior Vice President and Head of Global Stakeholder Communications at Visa Inc.
At Brunswick, Cheryl will further strengthen the firm’s Consumer Industries capabilities, bringing her exceptional industry experience to bear for clients globally.
Neal Wolin, Chief Executive Officer, said: “We are delighted to welcome Cheryl to Brunswick. Throughout her career in senior positions at high-profile, global organizations, she has helped business leaders navigate their most critical issues. She will add even more capability to our strong and growing Consumer Industries team and enormous value to our global client base.”
On joining Brunswick, Cheryl Heinonen said: “I’m beyond thrilled to be joining Brunswick to work alongside outstanding colleagues around the globe. Companies today must balance growing complexity with enormous opportunity and I look forward to applying my experience in service to Brunswick clients during this next chapter in my career.”
About Cheryl Heinonen
Most recently, Cheryl was Senior Vice President of Corporate Communications at Macy’s, Inc. She was a member of the senior leadership team and helped lead the organization’s response to the Covid-19 pandemic.
Prior to that, Cheryl was Senior Vice President, Corporate Relations and Chief Communications Officer at Avon Products, Inc., where she also served as President of the Avon Foundation for Women. There, she was responsible for global external, organizational and stakeholder communications, issues management as well as corporate philanthropy and sustainability programmes. Earlier in her career, Cheryl held various communications roles at Visa Inc., including Senior Vice President and Head of Global Stakeholder Communications, before joining Burson-Marsteller, where she was a Managing Director and led the firm’s West Coast corporate practice.
Cheryl is a National Board Member of the Make-A-Wish Foundation and a lifelong advocate on women’s and children’s health and economic issues. She received a BA in Political Science from Bryn Mawr College.
About Brunswick Group
Brunswick is a strategic advisory firm focused on critical issues and critical stakeholders. Our purpose is to help our clients play their role in the world successfully. We advise on critical issues and critical stakeholders at the center of business, politics and society, and help our clients – the leaders of large, complex organizations – understand and navigate these interconnected worlds. Brunswick is one firm globally, operating as a single profit center. This allows us to respond seamlessly and effectively to clients’ needs wherever they are in the world.
For more information, visit: www.brunswickgroup.com.
Title: Partners, Co-Office Heads, San Francisco